Using Local SEO for Targeted Traffic

Believe it or not, local search engine optimization has been around for a long time. Below are some tips to help you get more out of your local searches. Surely we all want to know the right way to go about making our living online. Anik Singal can answer that puzzling question once and for all at this Empire Formula web page.

Because you are a local SEO marketer you need to learn how to control the internet’s targeted information. This forms as a big part of local SEO because when you obtain information for other websites, it gives you the edge. There are aggregation services targeted towards local listings that go through the whole of the Internet to discover reviews, pictures and any little information that they can list about your company. You can submit your info to aggregation services such as infoUSA and Localeze. You will, of course, have to be cautious about a few things when you do this. If you find something that is wrong about your business you risk having that information published in your local listing. When this happens to you, you will need to take steps to have the original source correct the bad info. Because it can take time to make this happen you need to be prepared to wait for the fixes to be aggregated to the local sites.

The major search engines run local listing services like Google Places, Yahoo! Local and Bing Local, and claiming your profile is the first thing to do when visiting these sites. When you get into these sites, you’ll notice that there is an option to claim your profile by going through a few verification steps that includes a simple phone call to know if your address is yours and verify it. This is a relatively fast and easy process that gives you an advantage over the many other businesses who neglected to do it. You should also post pictures to local site listings, as this gives you more credibility when people find your listing. It really helps if you post a few good pictures from your site so your prospects get a look at your business. While these don’t have to be professional quality photographs, you do want them to reflect well on your business, so they should be fairly good. Do you last but not least choose to be rid of your day job? Anik Singal’s goal would be to free one thousand persons of this burden so be positive to see his newest offering at this Empire Formula web page.

If you can get significant local websites to link to your site, this will help you rank well in your area with the search engines. The most beneficial sites to get links from are those that are popular and well respected, such as the local BBB (Better Business Bureau) or Chamber of Commerce in your area. Try several searches using the name of your city and/or county/region in addition to “business directory” or a similar keyword, and you’ll get a list of such organizations. This process will supply you with a number of websites that it would be very useful to get a listing from. Finding these sites will only take you a few minutes, so it’s well worth the effort.

These are a few effective SEO practices that can help you rank well in the local search engine listings for more traffic and business.

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Social Media Marketing: Five Simple Steps to Getting Started on Facebook

Social Media Marketing for business using Facebook can build relationships and provide value to those within your Facebook network. Facebook allows you to be real, get to know other people with similar interests while building credibility and trust. In this article, we’ll discuss five simple steps to getting started on Facebook.

1. Create a profile in your real name

2. Connect with others

3. Communicate to others by wall posts

4. Update your status

5. Join and participate in FB groups

Create A Profile

When creating the perfect Facebook profile for social media marketing there are several things to keep in mind; like posting a great recent picture of you with a smile. People want to put a face with a name and posting a picture that does not include the whole current you doesn’t build credibility. Choose a tagline that grabs the readers’ attention while it explains who you are and what you do. Complete your profile by filing in personal information such as hobbies, favorite music, and maybe your goals and aspirations. Including personal information helps others want to get to know you better because you may have similar personal or business interests. Remember to be real, when you are fake, people can see right through you.

Connect With Others

Connecting with others is the reason Facebook was created in the first place. To get started, import your address book or search Facebook for people you may know or have done business with. You can also connect with new friends by viewing the friend list of your connections, you may find others that you would like to get to know better. Unlike Twitter were you can follow anyone, Facebook requires a friend to accept your friend request. When sending a friend request, send a personalized message with your request. There’s nothing like someone you do not know requesting to be your friend and not even introducing themselves. Include who you are and why you want to get to know the person, your chances of getting accepted will be much higher. Once accepted, you can view your new friends profile and they can view yours.

Communicate To Friends By A Wall Post

Start communicating with your friends by posting an interesting quote, asking a simple question or providing valuable information about your interests. You can post on a friends wall to say hello, give good wishes, or help friends find solutions to their business problems.

Update Your Status

Updating your status is similar to a wall post except it is where you post what you are up to, how your day is going and to encourage interaction between friends. This is how you develop and grow your credibility and contribute to your social media marketing. Friends will get to know and trust you. By contributing to the conversation and posting valuable information relevant to your niche or industry you will raise your trustworthiness and become a know expert.

Join And Participate In Facebook Groups

Joining and participating in Facebook Groups is a great way to expand your social media marketing and get in touch with others with similar interests. Simply type groups in the Facebook search and you will see a list that includes the groups that your friends belong to. You can also browse groups and sort them according to your interests. There are many groups to choose from and you can even start your own. Once you have joined a group, participate by adding to the conversation; this is the way you will make additional contacts. Don’t be shy, contribute to the conversation and introduce yourself.

Looking forward to connecting with you on Facebook!

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