Social Media Marketing: Five Steps to Getting Started with LinkedIn

Social Media Marketing using LinkedIn is made easy by following five simple steps. LinkedIn is the perfect site to build your professional networks, keep in touch with connections, discover opportunities, develop relationships, build authority in your industry and also find leads and opportunities for you and your business. Keep it simple and check out these easy methods to getting started with LinkedIn.

  1. Create your account
  2. Complete and update your profile
  3. Create a summary
  4. Get connected
  5. Engage with Others

Creating an account

Go to http://www.linkedin.com and fill in your name, email and create a password and click the green join now button.

Complete your profile

Your LinkedIn profile is an important part of your social media marketing strategy. Upload a current, professional looking photo of yourself. You’ll want to complete your entire profile, and include previous work experience that you’ve had. Remember your profile is a representation of you. The little details are important to your profile; it should have substance, be grammatically correct and have no spelling errors. Include your chosen keywords liberally throughout your profile whenever you can so that others searching for those keywords can find you. Don’t forget your email addresses, new and old, to increase the opportunity for connections.

Summary tips

A summary should give a good snap shot of who you are and what you do. Use two to four sentences in your summary that incorporate your specialties or expertise. These sentences should include your keywords and add what you enjoy doing to help others to connect and get to know you.

Connecting on LinkedIn

Connecting with others on LinkedIn is controlled. In order to connect with someone on LinkedIn, you must show how you know them. Getting recommended by LinkedIn members who know you and what you are all about is a wonderful way to connect to with others.

Engage with others

Joining LinkedIn groups gives you the opportunity to maximize your networking and social media marketing efforts while connecting you with great people with similar interests. Start by joining employer alumni groups, were you will have connections with people you have something in common with. And finally, enhance your LinkedIn social media marketing experience by participating and interacting with others through posting, responding to posts and networking with other group members.

For more information about LinkedIn or to connect with Urvi Mehta:

Facebook: http://www.facebook.com/urvimehta

Twitter: http://twitter.com/urvimehta

LinkedIn: http://www.linkedin.com/in/urvimehta

Are You LinkedIn?

Social Media Michigan February Meeting

Join Social Media Michigan for their monthly meeting this Thursday, February 19th at the Troy Community Center in Troy, Michigan. Meeting will be from 6:00 pm to 9:00 pm. The February meeting will cover the topic: Are You LinkedIn?

LinkedIn is a Business oriented social networking site founded in Dec 2002 and launched in May 2003 mainly used for professional networking. As of Feb 2009, it has more than 35 millions registered users, spanning over 170 industries.

LinkedIn allows you to connect with and discover connections. It is primarily a business to business network where the average income of its user is $130K. These connections are Serious about Business.

In Thursday’s meeting at Social Media Michigan, Come and learn how to use LinkedIn allows it users to do the following:
• Build a professional network
• Stay in touch with connections
• Find job opportunities
• Grow relationships
• Improve business insights
• Build authority
• Detect leads and opportunities

Also, learn the importance of using LinkedIn Recommendations, Groups and Answers

So don’t miss this Thursday’s Meeting for Social Media Michigan.

First meeting is free so come and check us out.

Social Media Michigan is an organization for entrepreneurs to discover and implement social media marketing strategies to enhance their bottom line.

Social Media Michigan Meets on the 3rd Thursdays of each month at the Troy Community Center.

For more information on Social Media Michigan, please visit
http://www.SocialMediaMi.com